Each spring, Augusta, Georgia, transforms from a charming Southern city into the epicenter of the golfing universe. While the
Masters Tournament is world-renowned for its elegance and prestige, locals know there's a special magic to experiencing Masters Week beyond the fairways. Here's your insider guide to enjoying the Masters like a true Augusta local.
Plan Like a Local
Masters Week is more than golf; it's about tradition, Southern hospitality, and celebrating Augusta. Locals often start preparations months in advance, securing accommodations well ahead of time. Many Augusta residents
rent out their homes, giving visitors a uniquely authentic and luxurious stay. Homes around Summerville and Forest Hills are particularly sought after for their charm and proximity to Augusta National.
Know the Grounds and Traditions
More than a golf course, Augusta National Golf Club is a living, breathing museum and a trove of tradition. Knowing these will enrich your experience. Locals appreciate the "no cell phones" rule, understanding it's a rare opportunity to completely unplug and back in the beauty of the course and drama of the tournament undistracted. Cameras are permitted during practice rounds, so seize this opportunity to capture memories early in the week.
Having grown in stature since its inaugural playing in 1960, the famed Par-3 Contest on Wednesday afternoon is a must-see for anyone who uppercutates Augusta's unique golfing history. It's a playful yet iconic Masters tradition where you might witness golfers' families acting as caddies, creating memorable, heartwarming scenes.
Gather at the first tee on Thursday morning and grab a glimpse of the honorary starters--most recently Jack Nicklaus, Gary Player, and Tom Watson--an emotional highlight that signals the official start of the tournament.
If you're fortunate enough to attend Sunday's final round, consider sticking around post-play for the presentation of the Green Jacket, one of the most unique and sought-after "trophies" in sports.
Indulge in Iconic Masters Cuisine
Ask any local, and they'll rave about Masters food as enthusiastically as they do about the tournament itself. Iconic pimento cheese and egg salad sandwiches are beloved local staples famously priced at just a few dollars. Arrive early to enjoy breakfast biscuits, and don't skip the peach ice cream sandwich, another sweet Augusta tradition.
For a more refined dining experience, locals frequent nearby restaurants like
Frog Hollow Tavern and
Abel Brown for Southern cuisine elevated to gourmet levels. After your day on the course, these venues provide a stylish yet authentically Augusta culinary experience.
Embrace Local Augusta Events
Masters Week extends far beyond Augusta National's gates. The city comes alive with a series of events celebrating the tournament.
Rock Fore! Dough is a beloved local concert held annually during Masters Week, featuring big-name artists and benefiting local charities.
Shopping Like an Augusta Insider
While souvenirs from Augusta National's official merchandise tent are coveted, locals know to shop strategically. Hit the merchandise shop early in the week to avoid long lines and dwindling inventory. Pro tip: Ship your purchases directly home from the on-site shipping station, conveniently avoiding the hassle of carrying bags around.
Beyond the course,
Surrey Center is a local favorite, boasting upscale boutiques and quaint shops perfect for finding unique, luxury souvenirs. Visit
Augusta & Co. downtown to find distinctive Augusta-themed items created by local artisans.
Navigating the Crowds
Masters attendees are famously courteous, and locals exemplify this spirit, patiently navigating crowds and providing helpful tips to visitors. Gates open at 8am, but seasoned attendees know arriving even earlier ensures a prime viewing spot at Amen Corner or near the 18th green. Locals recommend establishing a "home base" with portable chairs placed strategically early in the day for optimal viewing and minimal stress. Chairs left unattended remain respected—a true Masters' tradition.
Transportation Tips
Masters Week traffic can be challenging, but locals adeptly use shuttle services from designated parking areas such as Washington Road and Berckmans Road. Consider utilizing ride-sharing services or local shuttle providers that offer drop-off near the gates for a smooth, luxurious arrival experience.
Enjoy the Nightlife
After a day of intense golf action, Augusta's nightlife offers a variety of experiences. Downtown Augusta buzzes with activity during Masters Week. Locals recommend
Craft & Vine for expertly mixed cocktails or
Stillwater Taproom for craft beers and live music in a relaxed, Southern setting. Rooftop venues, such as the
Hyatt House rooftop bar, offer spectacular views of downtown, providing the perfect setting to unwind and recount the day's highlights.
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